Kleppner’s Advertising Procedure Hardcover Karen, Lane, Ronald Ki
USD 11.65 USD
Specifications
| ISBN | 9780136110828 |
| Subject Area | Business & Economics |
| Publisher | Pearson Education |
| Item Length | 11 in |
| Subject | Advertising & Promotion |
| Publication Year | 2010 |
| Type | Textbook |
| Format | Hardcover |
| Language | English |
| Item Height | 1.4 in |
| Author | Ronald Lane, Karen King |
| Features | New Edition |
| Item Weight | 68 Oz |
| Item Width | 8.8 in |
| Number Of Pages | 840 Pages |
What stands out about this textbook is the highlighted key terms throughout.